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In our fast-paced world, stress, work and other factors easily throw our bodies out of balance.
We believe natural remedies can promote healing, well-being, and bring our bodies back into balance.

Green tea has numerous evidence-based health benefits like inducing calm, radiance, and reducing inflammation.
But beyond that, it's a tradition that spans hundreds of years, and promotes harmony and balance.


Hi, I'm Elias, the founder of Crafti.
I'm happy to have you here with us. Crafti was born out of a personal journey of mine.
Like many, I found myself caught in the relentless whirlwind of modern life.
I used to work as a corporate lawyer, and the demands and stresses of the job began to take a toll on my health. Severe acne, anxiety, and migraines became constant companions, making me question the purpose of it all.
This took me on a sabbatical to Japan, where I discovered the remarkable healing power of Matcha and green tea.
It was a revelation—a source of calm and restoration in a world of chaos.
But it was also there that I unearthed something even more profound—the philosophy of Ikigai, the Japanese philosophy of finding a "reason for being."
Inspired by these experiences, I started Crafti - not just to share the healing benefits of green tea, but also to help individuals find balance, healing, and meaning in their lives.
At Crafti, we believe true wellness is more than just the absence of illness - it's about tapping into your inner vitality to live life to the fullest.
I'm passionate about sharing the gift of health because it transformed my life, gave me purpose, and I believe it can transform yours too.
Thank you for being a part of the Crafti community, and for joining us on this journey to optimal health and well-being. Together, we can create a world where everyone can live fully through better health.
Elias
Founder of Crafti

Apr 2019
March 2020
July 2023






Started our first pop-up as Craft Tea Fox
Launched our original bottled Matcha and Hojicha superfood lattes
Renamed to "Crafti", allowing us to expand our product verticals to serve more feel-good superfoods
The name "Crafti" represents our commitment to artisanal craftsmanship. We create products that are:
love crafti, such an amazing quality matcha!! and the tumbler is perfect, i use it everyday!
Crafti's Barista matcha suits my Matcha needs. Great Matcha lattes all the time. The canister is so useful too. It keeps the Matcha powder fresh and clean, and minimises messes from scooping Matcha from the bag.
I wanted to get a matcha set to satisfy my growing kids’ craze in matcha latte. Having spent so much $$ in cafes, we decided to make our own and got our Ritual set which comes with everything u need and know to making a perfect matcha latte. After a few tries, we got adventurous with variations, such as strawberry matcha latte and even brown sugar matcha latte. Wonderful beverage!
I love the Golden Hour Ritual Kit, especially the beautiful yellow bowl. 🍵💛 However, on my first time using it, I didn’t know the bowl wasn’t suitable for the Crafti Super Frother. I used it to stir my matcha, and unfortunately the yellow coating became patchy and started to come off after just one use. 🥲
I really wish this had been clearly mentioned in the instructions or on the website. Otherwise, I really love the kit, and the overall concept! Smooth and mellow Matcha and Hojicha :)
Received the matcha and the starter kit 2 days after the order placed. The delivery was fast.
Made the first glass of iced matcha and it was tasted great!
Will try on other recipes with this matcha powder.
Premium quality at an affordable price! 🍵 The matcha has a beautiful vibrant colour, a smooth and rich taste, and most importantly, it’s not bitter. Really impressed with the quality for the price. Definitely a great value and will repurchase!
The ceremonial grade matcha tastes great, has a great colour and it's not bitter. The golden hour ritual kit makes making matcha latte lots of fun.